{"_format":"retentionlab-klaviyo-flow-export","_version":"1.0","_generated_at":"2026-05-05T12:32:20.388Z","_generated_by":"RetentionLab — https://retentionlab.polsia.app","_schema_note":"DEMO FILE — Lumière Atelier sample. Run your own audit at retentionlab.polsia.app to get this for your store.","store_url":"https://lumiereatelierco.com","flow":{"name":"Welcome Series — Lumière Atelier","description":"Demo: 3-email welcome sequence generated by RetentionLab for Lumière Atelier","trigger":{"type":"list_subscribed","list_name":"Newsletter","klaviyo_setup":"Flows → Create Flow → Build Your Own → Trigger: \"Subscribed to List\" → select your newsletter list"},"messages":[{"position":1,"delay_days":0,"delay_label":"Send immediately after opt-in (Day 0)","klaviyo_time_delay":{"value":0,"unit":"days","note":"No delay — sends immediately"},"subject":"The pieces we make don't happen quickly","preview_text":"What goes into every Lumière Atelier piece — and why that matters to you.","from_name":"Lumière Atelier","from_email":"hello@yourdomain.com","body_plain":"You just signed up for something we take seriously.\n\nLumière Atelier started because the two dominant options in fine jewelry — department store mediocrity and luxury-theater pricing — had convinced people that beautiful, well-made pieces were either out of reach or not worth reaching for.\n\nWe disagreed.\n\nEvery piece we make starts with a single question: would someone still want this in 20 years? Not because it followed a trend, not because it photographed well — but because it was made well, from materials chosen for quality.\n\nOur rings are set by hand. Our chains use a gauge heavier than standard retail. You'll feel the difference.\n\nThis week, take time to look at what we make. No pressure, no countdown.\n\n— The Lumière Atelier Team\n\nP.S. Next email: our most-loved pieces and the stories behind them."},{"position":2,"delay_days":2,"delay_label":"2 days after opt-in (Day 2)","klaviyo_time_delay":{"value":2,"unit":"days","note":"Add Time Delay of 2 day(s)"},"subject":"The collection 4,200 buyers keep coming back to","preview_text":"Our most-reordered pieces — and why the repeat rate tells the real story.","from_name":"Lumière Atelier","from_email":"hello@yourdomain.com","body_plain":"A lot of jewelry is bought once.\n\nOurs gets reordered.\n\nThe repeat purchase rate is how we hold ourselves accountable. If a piece wasn't genuinely worth returning for, nobody would come back.\n\nHere's what people keep coming back for:\n\n→ The Heirloom Solitaire\nOur most-returned-to piece. Hand-finished, brilliant-cut, timeless. Gets the most compliments five years later.\n\n→ The Stacking Ring Set\nThree bands. Wears together or separately. Customers who start with one set almost always come back for a second.\n\n→ The Figaro Chain\n2.5mm gauge, solid gold links, holds up to daily wear. Customers who switch from hollow chains don't go back.\n\nShop the collection → [CTA]\n\n— The Lumière Atelier Team"},{"position":3,"delay_days":4,"delay_label":"4 days after opt-in (Day 4)","klaviyo_time_delay":{"value":4,"unit":"days","note":"Add Time Delay of 4 day(s)"},"subject":"Your first Lumière piece. A small reason to start.","preview_text":"15% off your first order. Expires in 48 hours.","from_name":"Lumière Atelier","from_email":"hello@yourdomain.com","body_plain":"We'll keep this brief.\n\n15% off your first order. No code. Applied at checkout.\n\nExpires 48 hours from when this email arrived.\n\nWe don't run sales. This offer exists because you're new here and we'd rather earn your trust than wait while you forget about us.\n\nIf the Heirloom Solitaire is on your list, now's the time.\n\nStart your first order → [CTA]\n\n— The Lumière Atelier Team\n\nP.S. The 15% applies to everything, including gift orders. Complimentary gift wrapping included on all orders."}]},"implementation_guide":{"estimated_setup_time":"15–20 minutes","steps":["1. In Klaviyo, go to Flows → Create Flow → Build Your Own","2. Name the flow \"Welcome Series — Lumière Atelier\"","3. Set trigger: Metric → \"Subscribed to List\" → select your newsletter list","4. Drag an \"Email\" action for each message — use subjects and body_plain from this file","5. Add Time Delay blocks between emails per delay_days","6. Update from_email to your actual sending domain before going live"],"important_notes":["This is a DEMO file","Run your own free audit at retentionlab.polsia.app to get a Welcome Series generated for your actual store"]}}